Sample Report for Search Analysis

Submission Analysis for XXXXXXXXX

The following keyword phrases were returned and evaluated:

No Counts Predict  Keyword Phrase
1 575 521  farms for sale
2 175 158  horse farms for sale
3 113 102  oregon ranches for sale
4 34 31  small farms for sale
5 18 16  oregon farms and ranches for sale
6 18 16  oregon farms for sale
7 16 14  farms for sale in oregon
8 15 14  ranches for sale in oregon
9 10 9  oregon ranches for sale
10 9 8  ranches and farms for sale
11 9 8  oregon farm and ranches for sale
12 8 7  ranches farms for sale
13 7 6  oregon ranches/ farms for sale
14 7 6  farms ranches for sale in oregon
15 3 3  ranches and farms for sale in oregon
16 3 3  horse farms for sale portland oregon
17 2 2  small farms for sale Oregon
 
Where:
1: No - is the line number
 
2: Count – is number of times keyword has appeared in the last 353
 million searches over the last 60 days.)
 
3: Predict – is the estimated searches for this keyword across all engines/directories/pay per bid in the last 24 hrs.)
 
For your competitive analysis (Google, with currently 35% of the search engine traffic):
 

Nos, KEI Analysis, Count, 24Hrs, Competing, Keyword ===================================================

1, 100.543, 113, 36, 127, oregon ranches for sale

2, 85.333, 16, 5, 3, farms for sale in oregon

3, 81.000, 9, 3, 0, oregon farm and ranches for sale

4, 49.000, 7, 2, 1, farms ranches for sale in oregon

5, 49.000, 7, 2, 0, oregon ranches/ farms for sale

6, 32.400, 18, 6, 10, oregon farms and ranches for sale

7, 24.500, 175, 56, 1250, horse farms for sale

8, 20.455, 15, 5, 11, ranches for sale in oregon

9, 14.375, 575, 183, 23000, farms for sale

10, 9.000, 3, 1, 0, horse farms for sale portland oregon 11, 9.000, 3, 1, 0, ranches and farms for sale in oregon 12, 5.684, 18, 6, 57, oregon farms for sale 13, 4.000, 2, 1, 0, small farms for sale oregon 14, 3.124, 34, 11, 370, small farms for sale 15, 0.787, 10, 3, 127, oregon ranches for sale 16, 0.674, 8, 3, 95, ranches farms for sale 17, 0.426, 9, 3, 190, ranches and farms for sale

Your Results for Hotbot (1% of all search engine traffic):

Nos, KEI Analysis, Count, 24Hrs, Competing, Keyword ===================================================

1, 1064.083, 113, 0, 12, oregon ranches for sale

2, 165.541, 175, 0, 185, horse farms for sale

3, 108.000, 18, 0, 3, oregon farms and ranches for sale

4, 81.000, 9, 0, 0, oregon farm and ranches for sale

5, 57.800, 34, 0, 20, small farms for sale

6, 49.000, 7, 0, 0, oregon ranches/ farms for sale

7, 49.000, 7, 0, 0, farms ranches for sale in oregon

8, 46.286, 18, 0, 7, oregon farms for sale

9, 36.571, 16, 0, 7, farms for sale in oregon

10, 31.602, 575, 1, 10462, farms for sale

11, 17.308, 15, 0, 13, ranches for sale in oregon

12, 9.000, 3, 0, 1, ranches and farms for sale in oregon 13, 9.000, 3, 0, 0, horse farms for sale portland oregon 14, 8.333, 10, 0, 12, oregon ranches for sale 15, 4.000, 2, 0, 0, small farms for sale oregon 16, 2.370, 8, 0, 27, ranches farms for sale 17, 0.600, 9, 0, 135, ranches and farms for sale

The KEI, or keyword effectiveness index, compares the count results (number of times the keyword has been used in searches in the last 60 days) to the number of competing web pages. Higher is better. Any value over ten is good, over 100 is best.

Competitive defines how many competing web pages there are in the specified search engine for that specific keyword phrase.

You should use phrases with a high KEI, trying to choose phrases where the number of competing pages are low, generally 100 or less.

 
How to Use Your Keyword Phrases
 
[This is omitted in this sample report, as it is proprietary, copyrighted to OPM, and intended 
only for the client]

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